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“Prior To Contemplating The Creation of Your Next Product – YOU NEED TO READ THIS GUIDE”
It’s a fact – and it is proven beyond a reasonable doubt (backed up with documented data) that the vast majority of small businesses actually fail in the first year, and many before they even begin . . .
– 80% of new businesses fail within their first year.
– Statistics have shown that 8 out of 10 new businesses fail within the first three years.
– A joint study done by Inc. Magazine & the National Business Incubator Association (NBIA) revealed that 80 percent of new businesses fail within the first five years.
Why? –Nearly 100% of these potential business owners don’t even know how to choose their target market – their NICHE idea.
Most small business owners are making one of two enormous yet obvious mistakes:
#1 Mistake: Entering into an over-extensive market (i.e. competing with companies that have a large market presence or market share).
#2 Mistake: Entering into a inundated market niche (i.e. sharing a tiny pond with many large fish).
Being aware of these two mistakes ahead of time could potentially be saving you thousands of dollars in the form of time and effort.
But don’t dispair – this book will reveal 9 factors you’ll need to be aware of as you identify and analyze profitable niche markets. Learn these strategies and join the ‘ranks’ of small business owners who are quietly, yet successfully building their own niche empires without drawing undo attention to themselves.
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Own Your Niche brings authenticity back to internet marketing, teaching you how to showcase your business with practical, easy-to-use strategies that you can implement yourself.
You will learn how to:
Identify and connect with your target audience
Turn up the traffic generation on your website
Build an effective blog
Get results with social media-in less than an hour per day
Distribute content that demonstrates your authority in your field
Create email marketing campaigns that build loyalty
Handle your own PR and get media to come to you
Add online revenue streams to your business
Generate exposure with proven offline methods including professional speaking, direct mail campaigns, and publishing
Also included are interviews with successful service-based business owners who share how they have built their audiences and created successful enterprises. If internet marketing sounds intimidating to you, or you’ve gotten started but need more guidance, this book can remove the fear and give you the solutions you need to achieve your goals.
Own Your Niche is ideal for consultants, coaches, freelancers, health and wellness professionals, attorneys, doctors, authors, professional speakers, financial advisers, and other service-based businesses.
Stephanie Chandler is the author of several books including LEAP! 101 Ways to Grow Your Business, From Entrepreneur to Infopreneur: Make Money with Books, eBooks and Information Products, and LEAP! 101 Ways to Grow Your Business. Stephanie decided early on to avoid internet marketing tactics that didn’t pass her internal “gut test” and despite her refusal to comply with the masses, she has built several successful businesses, is a frequent speaker at business events and on the radio, and has been featured in Entrepreneur Magazine, Wired magazine, BusinessWeek, and many others. She is currently a blogger for Forbes and can be reached via StephanieChandler.com, BusinessInfoGuide.com, AuthorityPublishing.com, or @bizauthor on Twitter.
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